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DM: Affordable advertising



Let’s start to talk about digital marketing in #Docco_DigitalMarketinghowitworks.

Affordable advertising – myth or reality?

“Stopping advertising to save money is like stopping your watch to save time.” – Henry Ford

Usually, when a company owner thinks about the allocation of the budget for the development of his business, the advertising budget does not receive due attention.
And it is not correct
After all, advertising performs four major business tasks:
Inform the customer about the product, its features, and advantages
Teach the customer how to use the product
3) Entertain
4) Sell

Classic advertising channels (television, press, billboards, etc.) are not always affordable by small business because of their high prices.
However, there is one advertising channel that is both affordable and promising - the Internet.
What are the advantages of this channel?
💰Money Saving. Ad on the web is not so expensive as in television or radio. Any business both small and big can afford it. .
🎯Targeting. Advertising message could be targeted on the needed audience. For example, if you have a bakery in N city, you need customers from this city.
🤝Direct contact. Thanks to properly configured advertising on the Internet, it is possible to communicate with your potential customers directly. And meet their needs.

Remember, you do not need to be the advertising guru. Just leave it to the professional team! We will create, develop and manage your presence on the web!
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